The global digital health market is valued at approximately USD 335.51 billion in 2024 and is projected to reach USD 1,080.21 billion by 2034, driven by a compound annual growth rate (CAGR) of 13.1% during this period. This growth is largely fueled by the rising adoption of mobile health applications and the increasing integration of technologies like AI, IoT, and big data in healthcare.
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The digital health market is experiencing significant growth, driven by several key trends that are transforming the healthcare landscape:
Cost efficiency has become a major factor driving digital transformation in healthcare. Before the COVID-19 pandemic, 54% of U.S. adults expressed interest in using telehealth services to save on healthcare costs. With ongoing investments in telehealth, these lower costs are expected to continue, benefiting both patients and healthcare providers.
Accessibility is another crucial driver, as the demand for more convenient healthcare options has risen, particularly among millennials. Nearly one-third of this generation finds traditional in-person visits inconvenient, prompting healthcare providers to enhance virtual care services and online health offerings to better meet their needs.
The shift toward value-based care (VBC), driven by insurers, is also reshaping the healthcare landscape. This model focuses on the quality of patient outcomes rather than the volume of services provided. Digital tools like AI-powered analytics play a vital role in this shift, helping optimize care delivery while keeping costs in check. These combined factors are significantly transforming how healthcare is delivered and experienced by patients.
Nalla Karunanithy, CEO of Aster Digital Health & E-Commerce, shared that digital transformation is the future of healthcare in the Middle East, a vision supported by the impressive growth of their platform, myAster. He emphasized that data and digital innovation are key to transforming the healthcare landscape, setting new benchmarks for convenience, quality, and patient care.
In November 2024, Max Life Insurance Company Ltd. announced a strategic partnership with Swiss Re to integrate its innovative Digital Health Underwriting (DHU) solution into its operations, marking a significant step towards improving digital health services.
In another exciting development, the George Institute for Global Health, New Delhi, launched a new digital health program in rural India. The initiative has shown promising results, reducing the risk of depression and mental health issues by 75%, combining digital tools with community outreach to create a significant impact.
Our Table of Content (TOC) covers key healthcare market segments, materials, technologies and trends—helping you navigate market shifts and make informed decisions: https://www.towardshealthcare.com/table-of-content/digital-health-market-is-key-to-a-healthier-future
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